RKM Aesthetics & Wellness
A Ventura practice that wanted more life in its brand, so we drew the new one from the ocean outside.
- Practice
- Aesthetics and wellness
- Location
- Ventura, California
- Our work
- Logo, brand identity and website
01The brief
Dr. Moffatt’s team felt their website lacked pop. They wanted a new direction, grounded in the ocean and the beauty of Ventura.
We started with the brand itself: a new logo and color palette drawn from oceanography and the Ventura coastline, calm like a day at the beach and steady enough to signal the reliability patients expect.
Then we rebuilt the website around it, with soft ocean blues, open layouts and treatment pages that feel as unhurried as the setting, backed by SEO and ongoing care.
02The homepage, end to end
Every section, in order.
03The system
Their brand, given room.
A new monogram and wordmark set in a refined serif and airy, wide-spaced capitals, with a palette taken from the water: ocean teal, deep sea blue, sand and seafoam white.
04What we delivered
Everything the practice needed to launch and grow.
A new brand and the website built around it, with SEO, graphic design and ongoing maintenance to keep it sharp.
Your practice
A brand worth coming back to.
We design and build websites for aesthetic and medical practices, and nothing else. If yours deserves this level of care, we would like to hear about it.
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